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Connect with business contacts as easily as you connect with friends on social apps

 Taiwan Excellence Awards of 2020

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Business Communication App

U Messenger

Business Chat/ Calls & Webinar

About

Challenges

CyberLink U Messenger App is a cutting-edge communication tool specifically designed for businesses, ensuring top-notch data security and confidentiality provided by a Taiwan-based software company. Unlike other chat applications, U Messenger eliminates any data security concerns, giving you peace of mind while communicating.

Experience the enhanced photo-sharing feature, allowing you to apply image enhancements and creative filters, making every picture visually captivating. The app also offers group creation for discussion topics, polls, surveys, and even photo retrieval, enabling seamless collaboration across smartphones, tablets, and PCs.

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U Messenger is a powerful application that emphasizes security and confidentiality for instant communication within and outside enterprises. While its chat functionality is on par with other messaging apps, it lacks some social chat elements such as stickers and rich backgrounds. With its focus on internal enterprise communication, U Messenger presents a more professional image but may not be as lively as other social-oriented chat apps. Its interface also appears somewhat rigid, lacking the fun and interactivity seen in other chat platforms, which has limited its market penetration.

 

To address these issues, we conducted research and discussions on the features of enterprise and social communication. While maintaining its focus on enterprise communication, we have enhanced the app's video conferencing capabilities for external business needs, supporting video conferences from one-on-one to a maximum of 200 participants with up to 12 video feeds displayed at once. Additionally, we have realized the importance of including stickers commonly used in social chats and regularly adding more sharing features, as these elements also contribute to the progress of external business engagements. Our goal is to enhance the user experience for enterprise users and increase their engagement levels.

Work

Duty

• Planned and discussed user flow, information architecture 

  and function map of  every new  feature with PM and RD

  according to the spec. 

• Defined user interface guidelines, visual style and work with

  designers to standardize UI style guides.

• Collaborated with RD and marketing team to design

  user friendly UI based on user experiences research.

Frequently use the app to optimized user experience issue 

  and user flow.

• Collaborated with web commerce team to update App store

  images or promotion AD to achieve the best promo effect of

  new features.

Role

CyberLink UI/ UX Design Team Lead

Project Objectives

Continuously review the user interface and create a better user experience based on user data, including redesigning UI face and refining UX flows. Additionally, develop new UI designs for each new feature release.

Tools

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PROJECT TIMELINE

Design phase of the project

While working on  "U messenger" , we carried out five stages :

Reserach

Define company objectives, research the industry and product, and translate requirements into design tasks.

Analytics

• User Usage Data.
• Formation of a hypothesis.
• Competitor Analysis
• User requirements

Prototype

Creation of clickable prototypes.

Design

Creation of design concept.
Interface design.
Cross-platform design.

Testing

User testing. Design optimization based on internal testing and user feedback.

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Easy to Sign in

Support face ID to make sign in more secure.

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Chatroom UI Design for U Messenger

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Incoming Call

One-on-one video chat

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Incoming Call

Group video chat

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U messenger App on PC desktop

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Users can seamlessly conduct video chats using the U Messenger App, synchronizing between mobile devices and desktop versions without any interruption to the conversation.

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Delay Send

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Incoming Call

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Users can expand and view all content files in the chatroom at any time, including photos, videos, and Microsoft Office documents.

Chatroom
Content Files

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U Messenger provides a group forum feature for internal group discussions within companies. In this feature, users within the group can create and post topics for in-depth discussions, sharing opinions, and conducting polls. The discussion records are also archived, offering a convenient channel for interaction and communication within the group. This functionality enables group members to collaborate more effectively and collectively work towards the company's objectives.

Forum Room

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U Messenger not only offers chat room functionality but also strengthens video conferencing support, enabling seamless cross-platform meetings on mobile phones, tablets, and laptops. During meetings, users can engage in group discussions, ask questions, and share screens, making the extension of meetings more flexible and efficient. This feature empowers businesses and teams to collaborate effectively, enhancing overall productivity and communication within the organization.

Meeting Room

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